8original Ltd (“8original”, “we”, “us” or “our”) respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store and protect personal information when you use our websites, products and services, including 8original.com and PushPlAI, as well as when you communicate or do business with us.
For the purposes of UK data protection law, 8original Ltd is the data controller where we determine how and why your personal information is processed.
8original Ltd
Work.Life 13 Hawley Crescent
London NW18NP
United Kingdom
Email: hello@8original.com
If you have any questions about this Privacy Policy or how we use your personal information, please contact us using the details above.
The information we collect depends on how you interact with us and which services you use.
We may collect:
Contact and account information, including your name, email address, telephone number, company name, job title, username and other account information.
Information you provide to us, including information submitted through contact forms, emails, support requests, sales enquiries or other communications.
PushPlAI account and service information, including information required to create and operate your account and provide the PushPlAI service.
Content and media, including videos, images, captions, copy, metadata and other material that you upload, create, submit or authorise PushPlAI to access or process.
Connected platform information. If you connect PushPlAI to a third-party service or social media platform, we may receive information that you authorise that platform to share with us. This may include account identifiers, profile information, authorised content, publishing permissions and other information necessary to provide the requested functionality.
The exact information available to us depends on the permissions you grant and the third-party platform concerned.
Technical and usage information, including your IP address, browser type, device information, operating system, pages viewed, referral information, timestamps, diagnostic information and information about how you interact with our websites and services.
Transaction and billing information, where applicable, including subscription details, invoices, billing status and payment-related information. Payment card information may be processed directly by our payment providers rather than stored by us.
Marketing information, including your communication preferences and information about how you interact with our marketing.
We do not intentionally collect more personal information than we reasonably need to provide and improve our services.
We may use personal information to:
We do not sell your personal information.
Under UK data protection law, we need a lawful basis for processing personal information.
Depending on the circumstances, we may rely on:
Contract. Where processing is necessary to provide a service you have requested or to take steps before entering into a contract with you.
Legitimate interests. Where processing is reasonably necessary for our legitimate business interests, provided those interests are not overridden by your rights and freedoms. This may include operating and improving our services, securing our systems, communicating with business customers and understanding how our services are used.
Consent. Where we specifically ask you for consent, for example for certain cookies, tracking technologies or marketing activities. You can withdraw your consent at any time.
Legal obligation. Where processing is necessary for us to comply with applicable law, regulation, taxation, accounting or other legal requirements.
We may rely on different lawful bases for different processing activities.
PushPlAI may allow you to connect accounts operated by third-party services, including social media platforms.
Where you choose to connect a third-party account, you instruct us to interact with that platform on your behalf in accordance with the permissions you grant.
We will only access, process or use information obtained through a third-party platform for purposes connected with providing, securing, maintaining or improving the PushPlAI service, or as otherwise permitted by you and the relevant platform’s terms.
Your use of third-party platforms is also subject to the privacy policies and terms of those platforms.
You may be able to revoke PushPlAI’s access through your account settings, through the relevant third-party platform or by contacting us.
Revoking access may prevent some PushPlAI features from functioning.
We may share personal information with trusted third parties where reasonably necessary to operate our business and provide our services.
These may include:
Where third parties process personal information on our behalf, we require them to handle it appropriately and in accordance with applicable data protection requirements.
We do not allow our service providers to use your personal information for unrelated purposes simply because they process information on our behalf.
Some of the organisations we use to provide our services may process personal information outside the United Kingdom.
Where personal information is subject to a restricted international transfer, we take appropriate steps to ensure that it receives an appropriate level of protection in accordance with UK data protection law.
Depending on the destination and provider, this may include relying on UK adequacy regulations or appropriate contractual and organisational safeguards.
Current ICO guidance provides for mechanisms including adequacy regulations and safeguards such as the UK International Data Transfer Agreement or UK Addendum where applicable.
We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, including to provide our services and meet legal, accounting, tax, security and regulatory requirements.
Retention periods vary depending on the type of information involved.
For example:
We may delete or anonymise information when it is no longer required.
We take appropriate technical and organisational measures designed to protect personal information against unauthorised access, disclosure, alteration, loss or misuse.
These measures may include access controls, encryption, authentication, monitoring, secure infrastructure and limiting access to information to those who reasonably need it.
However, no internet-based service can guarantee absolute security.
You are responsible for keeping your account credentials confidential and should notify us promptly if you believe your account has been compromised.
Our websites and services may use cookies and similar technologies to operate correctly, remember preferences, maintain security, understand usage and, where applicable, support analytics or marketing.
Some cookies are strictly necessary for the operation of our services.
Where consent is legally required for non-essential cookies or similar technologies, we will request your consent before using them.
You can manage your choices through the cookie controls available on our website, where applicable.
Under current ICO guidance, non-essential cookies generally should not be set before valid consent has been obtained, and simply continuing to use a website is not sufficient consent.
We may send you information about our products, services and business where we are permitted to do so under applicable law.
You can unsubscribe from marketing emails at any time by using the unsubscribe link contained in the email or by contacting us.
Even if you opt out of marketing, we may still send you non-marketing communications that are necessary to administer your account or provide a service you have requested.
Depending on the circumstances, UK data protection law may give you rights including:
These rights are not absolute and may not apply in every circumstance.
You can exercise your rights by contacting us at [PRIVACY EMAIL].
We will normally respond to valid requests within one month. Data protection requests are normally handled free of charge, although applicable law permits a reasonable fee or refusal in certain circumstances involving manifestly unfounded or excessive requests.
If you have concerns about how we use your personal information, we encourage you to contact us first so we can try to resolve the issue.
You also have the right to complain to the UK’s data protection regulator:
Information Commissioner’s Office (ICO)
You can find further information about making a complaint on the ICO’s website.
Our websites and services, including PushPlAI, are intended for businesses and professional users and are not directed at children.
We do not knowingly collect personal information directly from children through PushPlAI.
If you believe that a child has provided personal information to us inappropriately, please contact us and we will take appropriate steps to investigate and, where necessary, remove the information.
Our websites and services may contain links to third-party websites, products or services.
We are not responsible for the privacy practices of third parties acting independently of us.
We recommend reviewing their privacy policies before providing them with personal information.
We may update this Privacy Policy from time to time to reflect changes to our services, technology, business practices or legal requirements.
When we make changes, we will update the “Last updated” date at the top of this page.
Where changes are significant, we may also provide additional notice where appropriate.
For questions about this Privacy Policy or to exercise your data protection rights, contact:
8original Ltd
Email: hello@8original.com
Address: Work.Life 13 Hawley Crescent London NW18NP